1.8 billion tyres are removed and disposed of each year, but dealing with this rugged rubber waste without harming the environment has proven to be an as-yet insurmountable global challenge. Until now. Our solution is to make tyres with reusable bio-based materials and to establish a profitable circular economy advantageous to multiple industries simultaneously. This is the core principle of reTyre. An astonishing two-thirds of waste tyres end up in legal or illegal dumping sites, with 4 billion tyres currently stockpiled in landfills. Moreover, the vast majority of energy recovery from tyres—primarily through incineration— is conducted in unregulated pyrolysis plants in developing countries, where the tyres, imported from Europe, are processed. Researchers have estimated that up to 28% of all micro-compound waste in the sea originates from used tyres. End-of-life tyres (or ELTs) pose significant recycling challenges due to their complex composition, which includes natural and synthetic rubber, fibre and wire, all combined into a heavy and unwieldy package. They are not biodegradable, meaning tyres do not decompose naturally. And every year we use more of them. Although numerous initiatives are undertaken globally to reduce the harmful waste from tyres, these are barely scratching the surface of the problem. In fact, as the EU now make rubber ground on artificial turfs illegal, it is anticipated that 50 million additional tyres will end up in stockpiles or exported to developing countries. Current production methods for pneumatic tyres rely exclusively on the use of vulcanised rubber. This significantly limits the potential for improvements in conventional rubber-based tyres. The contribution to air pollution, resource usage, and the accumulation of tyres in landfills are also all concerns. Sustainable Materials With reTyre’s production technology, new materials boasting exceptional performance can be utilized, resulting in a significantly longer lifespan, reduced weight, and increasing durability. With no limiting factors in production, it is possible to envision the use of materials that are biodegradable, luminescent, self-repairing, and more in the future. This material’s independence and flexibility allow reTyre to be future-proof. Biobased thermoplastic elastomers are a type of rubber-like material made from renewable biological resources rather than from petroleum or other fossil fuels. These materials are more sustainable than traditional petroleum-based elastomers because they can be replenished quickly, do not deplete finite resources, and have a lower carbon footprint. Would you like to know more about how your company can become more sustainable by replacing tyres?
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